Wednesday, December 5, 2012

Talented Alex has designs on your next new car

A MERSEYSIDE dad has spoken of his pride this week after his son landed a dream job designing a Chinese car company's latest models.

Jeff O'Brien, from Thornton, told Life On Cars that after impressing car industry executives with his design flair his son Alex has now jetted off to Shanghai to help design vehicles for Qoros, a joint Israeli-Chinese firm which will be launching its first cars in the UK next year.

Mr O'Brien said yesterday: "Alex's designing and sketching skills are out of this world, and after completing the car design course at the University of Coventry he impressed a lot of design executives for different companies, who all saw what he'd come up with and wanted to take a look. One of them was a manager at Qoros, who spoke to Alex and was absolutely delighted with him.

"Alex wanted to work with Qoros because it's a new company, and they're really keen to use some of his design skills in their models."

The model which former Manor High School pupil Alex created to conclude his design course, a sports car design aimed at supercar builders Bugatti (pictured above), attracted attention from car industry executives at an exhibition, used to showcase the UK's latest car design talent, held in Coventry last year. Father and son worked together on the car, with Jeff, a retired Craft, Design and Technology tutor, helping to fashion the wheels for the model of Alex's sports car design.

Although work commitments in Shanghai meant Alex was unavailable to speak to Life On Cars, a Qoros spokesperson said of its new range of cars: "Qoros is a fresh, new brand without legacy. It is driven by a passionate international team of expert designers, engineers and marketers who are united in their desire to develop sophisticated and highly individual products.

"The company is dedicated to meeting an ever-increasing demand for cars that are highly differentiated from other products within a crowded automotive marketplace. In addition to design that is both elegant and functional, Qoros products will be distinguished by a strong focus on state-of-the-art technology, with high levels of user-friendly in-car connectivity and vehicle safety standards which compare to the best in Europe."

The first Qoros car to be sold in the UK, an as-yet-unnamed four door saloon, will make its European debut at the Geneva Motorshow next March.

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